InterWorks Blog: Web Strategy

Seeing as we're the experts, we thought we'd share some of our intel. But beware, this level of inside information may cause extreme shock and awe. If you get lost, just fire up a flare - we'll come and get you.

Web Strategy
Sep 08
2011
A potential client recently asked me, "Why does it take a team and sometimes even a significant budget to build a great website?" Without hesitation, the answer was simple: There are simply too many...[more]
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Web Strategy
Jan 24
2011
Unable to create a new account. You've reached the maximum number of accounts allowed. The current number of Analytics accounts you are allowed to create is: 25...[more]
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Web Strategy
Aug 04
2010
With the Internet becoming vaster every second, more outlets for communication are becoming available. The ever-popular Facebook offers free ways to communicate and promote, and of course, Twitter is...[more]
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Web Strategy
Jul 12
2010
Just when you think Google can't get any bigger, better, or more complex, they introduce a new advertising feature- Interactive Video Ads. This interactive video ad format, which clearly isn't...[more]
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Web Strategy
Jul 07
2010
As forms of internet marketing, including social media, continue to boom business endeavors and relationships, it's easy to see that finding and targeting niche markets means great branding and more...[more]
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Web Strategy
Jun 25
2010
For the past few years social media has been the word, but because the Internet offers so many choices for marketing mixes, clients want to know why the experts have chosen what they have, or in...[more]
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Web Strategy
Jun 21
2010
Online marketing has been shown to be one of the most effective ways to sell or promote your product or service. You can target the exact audience you're trying to reach, and best of all, with search...[more]
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Web Strategy
Jun 01
2010
The World Wide Web has been running since 1991, and if you've ever tried to sell your service, product or advice online, you've heard of writing for the web. Well guess what? It's become a little...[more]
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Web Strategy
May 17
2010
DID YOU KNOW? Compared to TV ads, general recall, brand recall, message recall and likeability are greater for viral video. In 2009, it was reported that 84 percent of Americans online viewed video...[more]
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Web Strategy
May 05
2010
If you're reading this blog, it's probably because you've given up on sifting through the hundreds of Twitter tools available on the web. Frankly, you just want somebody to tell you what the best...[more]
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